Wednesday, June 3, 2015


Recently some of my friends have started their own companies. It might be the age or our age that people decide to go a bit braver and risk a bit more in order to reach further destinations. Being an entrepreneur does not fit everyone but if someone feels the inner urge for independence and self-realization why not give it a try.

Of course we know the whys: possible insecurity, financially risky months or years, long waiting period before the project really kicks off, solitude and separation. But still. There are many who try and many who succeed as well. Being an entrepreneur needs courage, determination, endurance, knowledge, flexibility and above all a bit of luck.

At least this is how I would imagine it.

When I saw that TheBétaVersion released their new collection it somehow clicked with me that I should go and ask them about their experience since I see them as young entrepreneur idols who made it. I find their duo of one artist (Zsófi-designer) and one business person (Cili- PR & Marketing) very interesting and as a model which could be applied also by others successfully in the future. I was interested in that among all how different does a designer and a business person experience the everyday as an entrepreneur. what drives them and how do they define success.

Below you find excerpts from the interviews. If you click on the links at the end of this writing you will be able to download the complete interviews in pdf-format from Dopbrox for free.

Big thanks to Cili and Zsofi for sharing their experience with us!

Excerpts from Cili`s (Responsible for PR & Marketing) interview:

"What is a typical day for you at work?

We work usually from 10 am to 6 pm, but I feel we don't have typical days.  First, I have a cup of coffee than we discuss the day with Zsófi. After that, sometimes we stay at the studio or go to the factory, or she stays and I go to several places from the post office to the shops where we sell our products. We do not have a boss, which is sometimes good and sometimes bad. It is good because no one is giving us orders, which we might not even approve, and we can also organize everything in a way we want to. On the other hand, we are the only ones who are responsible for everything. If something goes wrong we only have ourselves to blame, because we probably forgot to arrange something important. But then again, if we achieve something huge the success is completely ours. And that is a wonderful feeling!

Something what inspired you the most on a professional or personal level lately?

Zsófi is very inspiring for me on a professional and also on a personal level. She has been my best friend for more than 15 years. During these years I learnt so much from her about consciousness, which is the most important thing if you want to be successful in your professional and personal life as well.

What is your advice for people who want to become an entrepreneur or live a more individualistic lifestyle?

The most important period to become an entrepreneur is the beginning. You have to plan almost everything. It doesn't mean that you have to stick to it but you have something to deviate from. It may sound funny but believe me it can be very useful. As I said if you have your own business the responsibility is yours. Some capable of living like this and some are not. It is neither good nor bad, because our society needs both of them."

TheBétaVersion. Photo by Zita Györgyfalvi

Excerpts from Zsófi`s (Designer) interview:

"What is a typical day for you at work?

There is no typical day really, and that’s one of the best things about being a designer.  I do a lot of multitasking every day. Sometimes I spend the whole day in our studio working on product design, making sketches, models or samples. Once or twice a week I’m usually meeting partners, sourcing materials for the upcoming collections or arranging production. I also work closely together with Cili on our visual content and strategic decisions. 

Something what inspired you the most on a professional or personal level lately?

Lately I’ve been discovering how much my mother inspired my taste and attitude to design. It sounds obvious, but I really admire her inherent sense of style and the way she appreciates quality in every aspect of life.

What is your advice for people who want to become an entrepreneur or live a more
individualistic lifestyle?

Being your own boss sounds great but it’s not always easy. At first you will have to deal with every aspect of running a business on your own and that includes a lot of boring/challenging stuff too. It is useful to develop your own work routine and discipline. Hard work will pay off and there’s nothing
more rewarding than following your dreams and creating the life you really want to live."

You can download the complete interviews for free from here:

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